Ever wished your car rides were as entertaining as your couch time? Well, buckle up! Cineverse is bringing its top streaming apps directly to new BMWs and TiVo OS, transforming your commute into a cinematic experience. What will you binge first on the road?
Cineverse, a trailblazing entertainment studio, is significantly expanding its reach into novel digital landscapes, announcing a strategic partnership with Xperi to bring its diverse suite of streaming applications directly into automobiles and smart television ecosystems.
This groundbreaking collaboration will see four of Cineverse’s popular direct-to-consumer video streaming services integrated into all new BMW models across the U.S. through the DTS AutoStage Video Service Powered by TiVo™, marking a pivotal moment for in-car entertainment.
Among the first channels to go live is Verse Karaoke, offering music entertainment internationally, with Cineverse (general entertainment), RetroCrush (classic anime), and Screambox (horror) slated for subsequent integration later this year, catering to a broad spectrum of viewer preferences.
The move strategically positions Cineverse within a rapidly expanding market for in-vehicle entertainment, which industry forecasts predict will reach an impressive USD$35.4 billion by 2030, demonstrating an 11.6% compound annual growth rate from 2024.
This pioneering initiative leverages Cineverse’s proprietary Matchpoint™ platform, an industry-leading media supply chain solution that automates complex workflows and streamlines content delivery, proving instrumental in targeting specialized in-car infotainment systems and advancing media technology.
Cineverse executives express enthusiasm for harnessing emerging technologies to connect with new audiences, viewing in-vehicle infotainment systems as the “next frontier” in the constantly evolving media landscape, extending entertainment experiences seamlessly from home to on-the-go.
The award-winning TiVo OS platform, renowned for its intuitive content management and discovery, aims to revolutionize smart TV consumption by aggregating diverse streaming services into a single, user-friendly interface, while DTS AutoStage Video Service Powered by TiVo™ delivers a content-first, personalized experience tailored for the connected car, ensuring continuity of entertainment journeys and enhancing the experience of streaming apps.
Beyond this latest venture, Cineverse maintains a robust portfolio of premium streaming brands, encompassing free ad-supported (FAST) and subscription video-on-demand (SVOD) channels, spanning various fandoms from pop culture icons to genre-specific content, underscoring its commitment to diverse entertainment offerings.
