Academy Sports is growing rapidly, opening new locations and bringing fantastic deals and community support to more neighborhoods! Imagine getting an extra 5% off everything and $15 just for signing up for their card. Plus, they’re helping local kids get ready for school. Ready to see if your town is next on their expansion list?

Academy Sports & Outdoors is embarking on a significant retail expansion, strategically opening new store openings across several key regional markets while simultaneously enhancing community engagement and offering substantial customer deals to its shoppers. This aggressive growth strategy underscores the company’s commitment to accessibility and value for sporting goods enthusiasts nationwide.

The Academy Sports retailer recently celebrated the grand openings of new locations in Boardman, Ohio; Beaufort, South Carolina; and Virginia Beach, Virginia. These strategic additions mark a critical step in the company’s ambitious growth plan for the current fiscal year, broadening its geographical footprint and increasing access to quality sporting goods.

Looking ahead, Academy Sports has already announced plans for an additional eight new store openings slated to debut by fall 2025. This next wave of expansion will extend its reach into communities including Rome, Georgia; Cullman, Alabama; Mishawaka, Indiana; Lakeland, Florida; Columbia, Tennessee; Albany, Georgia; Palestine, Texas; and Batesville, Mississippi, further solidifying its retail expansion.

The third-quarter rollout alone, encompassing these 11 new sites, is projected to generate over 650 new jobs, underscoring the positive economic impact of the retailer’s rapid retail expansion. The company remains on track to launch a total of 20 to 25 new locations this fiscal year, further solidifying its market presence and job creation efforts.

Beyond mere commercial growth, Academy Sports is actively fostering local connections through meaningful community engagement. For instance, inaugural events in Ohio, South Carolina, and Virginia featured collaborations with local organizations, including Boardman Township Park and Boys & Girls Clubs of the Lowcountry, hosting essential back-to-school shopping sprees for local youth, demonstrating a commitment to local welfare.

Each new store is designed to be a comprehensive destination for outdoor enthusiasts and sports aficionados, stocking a wide array of apparel, footwear, and specialized sporting goods. Customers can find equipment for team sports, camping, hunting, fishing, and outdoor cooking, alongside a diverse selection of well-known national brands and Academy Sports exclusive private labels, such as Magellan Outdoors, Freely, and H2OX.

A core component of Academy Sports’ strategy involves offering exceptional value through compelling customer deals and competitive pricing. The company confidently guarantees to beat competing advertised prices by 5%, ensuring customers consistently receive the best possible value on their purchases of sporting goods and other merchandise.

Furthermore, customers utilizing the Academy Credit Card unlock an additional 5% discount on all purchases, significantly amplifying their savings. New cardholders are welcomed with a special incentive of $15 off their very first transaction, encouraging loyalty and driving new customer acquisition through these attractive customer deals.

This multi-faceted approach, combining aggressive physical retail expansion with deep community engagement and attractive customer deals, positions Academy Sports for sustained growth and market leadership in the dynamic sporting goods retail landscape, ensuring both economic benefit and strong community connection through its new store openings.