Ever wondered how smartphone cameras get so good? TECNO and DXOMARK just unveiled a game-changer! They’ve launched the world’s first fully automated imaging lab, promising unparalleled precision and truly inclusive camera technology. Imagine a future where every photo is perfect, no matter your skin tone or location. What incredible innovations will this partnership unlock next?
TECNO, a prominent AI-driven technology brand, and DXOMARK, a leading authority in imaging evaluation, have jointly unveiled the world’s first fully automated imaging laboratory in Chongqing. This groundbreaking collaboration marks a significant leap forward in smartphone imaging technology, setting a new global standard for precision, efficiency, and inclusivity in camera testing. The new facility, known as The TECNO DXOMARK Joint Imaging Laboratory, is poised to revolutionize how smartphone cameras are evaluated and developed, pushing the boundaries of photographic excellence.
At the heart of this pioneering laboratory is the implementation of DXOMARK’s advanced Camera V6 testing automated lab solutions. This cutting-edge system establishes an unprecedented scientific benchmark for smartphone imaging, fundamentally transforming objective evaluation processes. By adopting the Camera V6 standard, the lab accelerates the global shift towards more precise, standardized, and ultimately more inclusive camera technology, ensuring that future devices offer superior imaging performance across diverse scenarios and user needs.
Frédéric Guichard, CEO of DXOMARK, underscored the profound ambition driving this joint venture, stating, “The TECNO DXOMARK Joint Imaging Laboratory illustrates our shared ambition to lead the way for imaging innovation and smartphone performance reaching even greater heights.” He emphasized that by merging DXOMARK’s scientific expertise with state-of-the-art automated lab capabilities, TECNO is now equipped with a fully automated facility that delivers unparalleled efficiency, precision, and comprehensive evaluations directly into their development workflow, fostering continuous improvement.
Adding to this sentiment, Fanyi Zhou, Head of Imaging Quality Lab at TECNO, highlighted the transformative nature of the partnership: “As the world’s first fully automated lab implementing the Camera V6 standard, this partnership fundamentally transforms objective imaging evaluation.” Zhou elaborated on how this dramatically accelerates TECNO’s imaging innovation pipeline, enabling the creation of more authentic and universally inclusive photographic experiences for users across the globe.
The TECNO DXOMARK Joint Imaging Laboratory is built upon three integrated technological breakthroughs: precision automation, inclusive imaging, and customized evaluation protocols. Its revolutionary precision automation system employs robotic arms capable of micron-level positioning accuracy, seamlessly coupled with fully automated chart switching and AI-controlled environmental simulations. This sophisticated system executes entire testing workflows autonomously, from initial calibration to the generation of final reports, setting new industry benchmarks for testing efficiency, consistency, and objectivity.
Building on its automated foundation, the facility incorporates comprehensive inclusive imaging evaluation capabilities. This includes advanced 3D head models and scientifically calibrated 2D color charts specifically designed to represent global skin tone diversity. This meticulous system ensures the precise calibration of color science and texture reproduction across the entire spectrum of human complexions, addressing a critical need for more representative and accurate imaging technology that serves a global user base.
These combined capabilities converge to enable intelligent region-specific customization, generating tailored evaluation protocols that adapt to diverse market preferences. For example, the system can enhance exposure calibration for African markets, where brighter images are often preferred, or optimize noise reduction algorithms for regions where superior night shot clarity is paramount. Strategically, TECNO is deeply integrating the lab’s insights into its imaging innovation roadmap, driving continuous algorithm evolution fueled by multi-skin-tone data and fostering highly adaptive intelligent imaging solutions for varied global markets, embodying TECNO’s “Stop At Nothing” ethos.
TECNO, an AI-driven technology brand with a significant presence in over 70 markets, is dedicated to transforming digital experiences in emerging global markets. The brand consistently seeks the perfect integration of contemporary aesthetic design with cutting-edge technologies and artificial intelligence, offering an extensive ecosystem of AI-powered products. Guided by its “Stop At Nothing” essence, TECNO champions the adoption of advanced technologies, inspiring individuals to pursue their best selves and brightest futures through innovative mobile photography and smart device experiences.
