Cracker Barrel Co-Founder Speaks Out Amidst 0M Rebranding Fallout

Cracker Barrel Co-Founder Speaks Out Amidst $700M Rebranding Fallout

Cracker Barrel gambled its identity and lost $700 million. A 93-year-old co-founder watched helplessly as the brand alienated its loyal base with a disastrous rebrand. When a…

Cracker Barrel’s ‘Woke’ Backlash: Trump, DEI, and a Rebranding Reversal

Cracker Barrel’s ‘Woke’ Backlash: Trump, DEI, and a Rebranding Reversal

Cracker Barrel’s recent branding efforts took an unexpected turn into a cultural firestorm! What started as a simple logo refresh quickly spiraled into a debate about “wokeness,”…

Cracker Barrel Reverts Logo After Trump Labels It A ‘Tricky Mistake’

Cracker Barrel Reverts Logo After Trump Labels It A ‘Tricky Mistake’

Remember that new Cracker Barrel logo that had everyone talking? Well, buckle up, buttercups, because the barrel and chair are BACK! Even former President Trump weighed in…