
Is Putting Ice in Beer a Gen Z Trend? Unpacking the Debate
Is your beer glass feeling a little⦠frosty? A viral TikTok has ignited a fierce debate: do you dare to add ice to your brew? Some say…

Fast Fashion’s Hidden Cost: How Impulse Buys Trap Young Consumers in Debt
Ever wondered if those irresistible $5 outfits are really a steal? We dive deep into how fast fashion uses influencer hauls and ‘buy now, pay later’ schemes…

Kennedy Center Premieres Christian Gen Z Revival Documentary, Sparks Cultural Shift
Who would’ve thought the Kennedy Center would be the new hub for a spiritual awakening? Their latest documentary, ‘The Revival Generation,’ dives deep into the surprising surge…

Viral Marketing: Why Ragebait Campaigns Alienate Gen Z and Erode Trust
Ever wonder why some ‘viral’ campaigns just feel… off? Brands like American Eagle and e.l.f. tried ragebait, but it might be turning off the very audience they…